Logo is the identity of a company. It reflects the aims and objectives that an organization desires to achieve. The power of the web world has been witnessed and it has also been realized that if a company does not have uniqueness, it loses the race in the virtual world. Hence, the easiest mechanism to distinguish a company from others is through a speciallogo. One should have a clear idea and understanding about the nature of the company before designing its logo.
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Redesigning a logo is certainly much more difficult than creating a new one mainly because of the fact that the designers have to deal with dual challenge in such situations. Firstly, they have to create something which is more appealing than the older one and secondly, they also have to deal with the longstanding reputation of the previous brand identity. However, the revamped logo versions discussed above have certainly been able to cross both the hurdles and that is why they have been able to grab a spot on this list. Finally, these are really some great logo redesigned.
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We always find the most awesome ideas inspirations by colors and that’s why I decided to make a section for this particular area, because colors can be the most inspirational tools out there. The first one is with the green theme because this colors is the most popular nowadays because of the impact of nature on us. Enjoy!
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What’s great about google logo is that whenever something important happens on this globe that affect wide population from different countries it’s reflected in google logo. The logo it’s not just a little modified, everytime it’s drawn through different objects, cartoon characters, games, moments, events etc. In all designs you will find the Google typography.
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A Showcase of Typography in Logo Design
When designing a logo, you often need to get across the personality of the company. Sometimes this could be quirky and fun, sometimes it’s professional and serious, it might even be professional but slightly playful. One of the most important decisions to make when designing a logo where you need to put across this personality, is what the typography will be like. Different typefaces and styles can significantly change the mood and personality of a design, and it’s hugely important to get it right.
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